Welcome To The Viral Essence Blog.
You’ll find a number of diverse articles, thoughts and ideas here, covering a wide range of topics. Most of the content will be about marketing, strategy, design and related subjects but we’ll also throw in some diversity, just to keeps it interesting. We hope you’ll enjoy the content as it grows and find it helpful, useful and entertaining.
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- ideal client (10)
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𝗔𝗥𝗘 𝗬𝗢𝗨 𝗕𝗘𝗜𝗡𝗚 𝗦𝗘𝗘𝗡?… 𝗔𝗥𝗘 𝗬𝗢𝗨 𝗕𝗘𝗜𝗡𝗚 𝗛𝗘𝗔𝗥𝗗?
October 20, 2022
Social Media… such a big part of marketing these days. Although social media is part of the overarching […]
Finally …. Getting To Getting Good Clients!
August 29, 2022
Part 3 If you’ve followed along on this journey to find your ‘good clients’, you can see, it […]
Do You Share Values With Your Good Clients?
August 15, 2022
Part 2 Your next step is to determine your Ideal Target Markets … are you willing to […]
We have purpose and this is the outcome.
April 7, 2022
Viral Essence Marketing agency exists to serve the medium B2B market. Developing multifaceted strategies and marketing plans, deploying […]
WHAT IS YOUR SUMMER BALANCE?
August 9, 2021
It’s been a difficult year and Canadian summers are short. All businesses are working hard to move forward […]
WORKING FROM THE INSIDE OUT … PT 2
July 22, 2021
WHY….leads to Vision HOW…leads to Core Values WHAT… leads to Mission In order for your Business Strategy […]
Do You Have A Business Strategy?
July 12, 2021
A Business Strategy … Do I really need one? I have a Business Plan! The reality, in many […]
Strategy is a Tactic … Wait … What?!?!
July 5, 2021
What’s your Strategy to reach your business goals and vision … is it solid and well thought out? […]
… Is your message getting to the right people?
May 31, 2021
When I talk about defining your target markets to many of my clients they’ll quite often […]
What’s The Purpose of Marketing?
May 10, 2021
Marketing has one purpose and one purpose only … and that is to support sales. When times get […]
BE A BRAND NOT COMMODITY- part 2
March 30, 2020
The main goal of a strong brand is to position your business as the leader in your industry. […]
Need Help Planning for 2020?
November 11, 2019
It’s only another 6 weeks before 2020 opens in all its glory for us. With so much to […]