Need Help Planning for 2020?
November 11, 2019
It’s only another 6 weeks before 2020 opens in all its glory for us. With so much to do on the personal side to get ready for the holidays and then the new year … its important to make time for your business too. What do you have to do to get your business ready for a new decade?
What’s your business vision? At Viral Essence we’re looking at our long term vision and the starting point will be to allow ourselves to dream… and dream big. From there we’ll break it down into smaller chunks. Where will we be in 5-10 years? How about in 3-5 years? How about this time, next year?
Next are your goals … you definitely have to give thought to your goals. And we’re not talking business goals only. We don’t live in business isolation from our loved ones, our health, our community, our environment. These are goals for all areas of your life. Remember, as you consider your goals for 2020, make them SMART goals … Specific, Measurable, Attainable, Relevant & Time bound. Goals are specific and quantifiable. They have an endpoint. Once you’ve achieved a goal, you’re done with it. Goals tell us WHAT we need to do in order to get to a desired outcome. Using this formula will help you develop an Action Plan that will lead directly to your vision becoming a reality.
Oh, and of course BUDGETS. Everything we do to move our business and our lives forward requires thoughts and considerations around budgets. Which leads us directly to a Marketing Plan.
What is a Marketing Plan?
Simply put, it’s an operational document that outlines an advertising strategy that your company implements to generate leads and reach your target markets. The plan outlines marketing activities on a monthly, quarterly, or annual basis. Without a good marketing plan it makes it so much more difficult to set an accurate budget. And without an accurate budget, it’s unlikely that your goals and vision become a reality.
As you see, one thing leads to another and they’re all entwined. There is so much involved and so much to do. Remember though, you’re not alone … you and your team don’t have to do all of this by yourself. There are times in our business life that we’re so close to our problems that we can’t see the solutions and the best next step is to reach out for a helping hand and a fresh set of eyes.
Get in touch with us and set up a time for a free consultation … let’s see how Viral Essence can be of service to take your business from good to great.
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