We have purpose and this is the outcome.
Viral Essence

We have purpose and this is the outcome.

April 7, 2022

Viral Essence Marketing agency exists to serve the medium B2B market. Developing multifaceted strategies and marketing plans, deploying the tactics to fulfill these strategies is how we make an impact in that sector. Starting with an in-depth discovery covering the business strategy, brand strategy, marketing strategy, web strategy and social, we can see the gaps and offer solutions for growth or even re-imagining where businesses go. When a business is getting ready to sell, these solutions are invaluable and guide the business forward for maximum growth and brand development.


That all sounds very good right? And believe me, we love what we do every single day. We help medium businesses to be the best they can be.


When we got hit with the pandemic and were reflecting on where we will be in 2 or 3 years (neither one of us believed this was gonna be a 2 week thing), we saw the massive damage this pandemic was causing and would continue causing to small businesses. We are a small business… we could empathize. 


It’s hard for small businesses to hire marketing agencies and spend their hard earned dollars. And let’s not forget that even during the good times, small businesses (for the most part) have a mindset of having to do everything themselves. And we understand that.


So what could we do to give back, to support those who were hanging on by a thread during these hard times?


We can’t serve them the same way we do midsize businesses… but we can still guide them, support them, inspire them.


And that’s how Business Marketing Freedom was born. We can support and help through education.

It doesn’t matter how big the business is, the foundation is the same. Developing DIY programs, offering the necessary understanding and teaching small business owners the HOW is the way we can fulfill our own purpose and make an impact in the market we previously couldn’t.


The digital platform now has 3 programs launched and we see 5 more before the end of the year.


Start with the  5 Essential Marketing Tools video program …. Can you spare 5 minutes a day for 7 days to watch a video and learn what the tools in your marketing tool belt should be and when to use them? This fundamental program  is short and to the point… packed with value.


Are you a startup …. Are you really good at what you do but have no idea about business and / or marketing? Are you struggling with where to start? Wouldn’t it be much easier if you could start your business journey sleeping well and not carry this massive anxiety? Starting a business is a big step. Business Marketing Freedom has a solution for you… we can give you your sleepless nights back. Marketing Made Simple For The Accidental Business Owner program is designed just for you… 


Or maybe you are an established business and you plateaued … just not reaching the goals you set out. The clients you are attracting are not much pleasure to deal with any more. Are you asking yourself: “ Where did I go wrong? How come I can get the great clients others are getting? How come people are not in LOVE with my brand?”


The program Purpose… The Driving Force of Your Business has the answers to that… we have the solution to overcome the lull you may feel in your business. Wouldn’t it be nice if you could wake up every morning and know WHY you do WHAT you do, why that day… and every day matters.


There is a strong alignment between Viral Essence Marketing and Business Marketing Freedom.. Because our purpose is the same.


So… why should you care, right?


You should care because whether you are a VE or BMF advocate, you should know that our mission is for you to develop a purpose driven marketing foundation and build your business to make a difference.

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