It’s the Social Media Business Platform of the Future! That’s making a pretty bold statement to someone who’s […]

    As we’re entering Q4 of this year, one of the questions or requests that comes up […]

Part 3 If you’ve followed along on this journey to find your ‘good clients’, you can see, it […]

Part 2   Your next step is to determine your Ideal Target Markets … are you willing to […]

Part 1   Is it really so hard to get good clients … or are you simply not […]

    Ok … What does that mean? It means that as a business owner your first job […]

Viral Essence Marketing agency exists to serve the medium B2B market. Developing multifaceted strategies and marketing plans, deploying […]

  Creating a vision for your life and business may seem to be a frivolous, useless or even […]

With only a couple of weeks before back to school and back to work, when it so often […]

It’s been a difficult year and Canadian summers are short. All businesses are working hard to move forward […]

WHY….leads to Vision HOW…leads to Core Values WHAT… leads to Mission   In order for your Business Strategy […]

A Business Strategy … Do I really need one? I have a Business Plan! The reality, in many […]

What’s your Strategy to reach your business goals and vision … is it solid and well thought out? […]

    When I talk about defining your target markets to many of my clients they’ll quite often […]

Marketing has one purpose and one purpose only … and that is to support sales. When times get […]

Why is asking for help so difficult for so many? Is the fear of asking driven by our […]

Understanding the depth and width of building a successful business is a never ending dive into areas of […]

During times of crisis, much like the global pandemic we’re facing with COVID-19, it becomes extremely easy for […]

New times … new challenges … new decisions. What do I do next? This is a question many […]

As we sit here at the beginning of this very interesting time in our lives, none of us […]